On-Demand Broadcast

The Google Shopping Town Hall for Q4

Developments & Strategies to Stay Ahead During the Holiday Shopping Season

Available Now On-Demand


Topics Discussed:

  • How do we get our PLAs to show up in Google’s search results?
  • What are some sure-fire strategies to utilize during Q4?
  • How can we ensure our product feed is optimized properly?
  • How do we combat the rising costs of CPCs during Q4?
  • How can we target ads on the SKU level for Q4?
  • How can we out-compete the big-box retailers?

The Story: With Q4 days away & shoppers researching and purchasing products earlier than ever before – you must step back and say to yourself – “Are my shopping campaigns 100% prepared? Is there a trend or strategy I’m missing?”

Learn with our Google Shopping Gurus, Lewis Brannon & Jason Bell, as they lead an open discussion about trends & strategies you need to prepare for success for the holiday shopping season and other busy periods.


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The Shopping Gurus

Lewis Brannon

Sr. Retail Search Manager

Jason Bell

Sr. Retail Search Manager

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