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Advanced Amazon Advertising Strategies for 2019

Scalable Advertising Tactics for Top-Performing Vendors and Sellers

 

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Amazon is experiencing steady year over year growth and increasing competition within the Amazon Ad landscape. For brands to reach customers it now requires sophisticated advertising strategies that are scalable and
will outlast competitors.

We’ll be covering the latest updates on Amazon Advertising, marketing tactics, and best practices. CPC Strategy now part of Elite SEM speakers will unpack how Amazon’s different ad types work together in the Amazon Advertising Funnel.

 

What You Can Expect

    • Latest Updates You Need to Know About Amazon Advertising
    • Amazon DSP Retargeting & Prospecting Tactics
    • New Targeting Options for Sponsored Products Ads
    • Effective Amazon Creative to Enhance Your Product Page
    • Amazon Expert Predictions for 2019

    Don’t Miss Out—CPC Strategy’s Amazon in house experts reveal the latest updates on Amazon Advertising with a live Q&A!

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Agenda

  • CPC STRATEGY PRESENTS:

    Advertising Console

    Amazon advertisers have more control than ever before on the way they target customers with Sponsored Product Ads using product targeting. Our Amazon experts will breakdown the new changes for Sponsored Products targeting options and Pro-Tips to optimize your current strategy.

  • CPC Strategy PRESENTS:

    Amazon DSP

    This session will focus on the structure of Amazon DSP and how Vendors can leverage Amazon’s Premium Services to generate demand. Learn how to refine your marketing strategy to maximize your ROAS and how to measure your successes to prove your ad dollars. Leverage Amazon customer data to target shoppers off Amazon while using technology to efficiently buy and manage your display and video advertising mix.

Event Speakers

Meghan Andrade

Marketplace Channel Analyst

Karen Hopkins

Marketplace Channel Analyst

AJ Swamy

Client Servies Manager

Summit Starts

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