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Bridge The Branding Gap Between Amazon & Your Website
Customized Creative Briefing
Content Direction & Strategy
Design & Implementation
We initiate a creative briefing process to better understand your brand’s business objectives and target audience. We also evaluate brand assets including your website, images, written copy, and other relevant brand collateral.
Our project managers consult with your company to build A+ content, customized for the Amazon Marketplace as an extension and premium representation of your brand.
- Undergo an initial creative briefing process to better comprehend your brand’s business
- Close coordination and consulting with your brand voice and creative as it relates to A+ content
- Evaluate brand assets including website, images, and written copy
- Understanding of your brand’s style guidelines, competitive considerations, budget, and site traffic
Content Direction & Strategy Development
We assign you a dedicated A+ Content project manager to handle your account’s creative. We also work with you to identify premium features to highlight on your detail page and better communicate your brand story.
- Assign a dedicated A+ content project manager to handle your account’s creative
- Work with client to identify premium features that you want to highlight on your detail page
- Enhance your brand story through custom page selection, layout and theme
- Conduct off-Amazon research to better inform a long term A+ content development
Design & Implementation
We execute & manage all aspects of A+ Content submission and serve as your main point of contact for Amazon Vendor Central, providing constant editorial / content feedback.
- Template A+ Content design for your entire catalog and brand
- Merge Parent / Child ASINS for optimized A+ Content navigation
- Execute & manage all aspects of A+ Content submission via Amazon Vendor Central
- Serve as your main point of contact for Amazon Vendor Central & provide constant editorial / content feedback
“Working with CPC has been a huge asset to our business. Combining their knowledge of Amazon with our industry knowledge has created the perfect marriage of A+ content. The team has been more than great when it comes to sharing and testing new ideas, discussing feedback, and aligning on a strategy. It has been a pleasure to work with such an impressive team!”
– Kendall Vesta, Director, eCommerce | Serta Simmons Bedding
DELIVERING LASTING RESULTS FOR OUR CLIENTS
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