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Social Commerce

What Is Social Commerce?

Posted by on February 21, 2012 in Facebook, Featured, Social Media, The Kitchen Sink, Twitter

“Social Commerce” was THE ecommerce buzzword of 2011 and if you walked through the exhibit halls at Internet Retailer, eTail or Shop.org you were bombarded with people trying to get you to jump on the Social Commerce bandwagon. But what is Social Commerce?  You’ve… > Read More

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A Quick Dive into Facebook Insights – Your Key to Increasing Engagement on Facebook Fan Pages

Posted by on January 31, 2012 in Facebook, Social Media

So you’ve got your Facebook page setup, have been actively posting compelling content and have engaged with your audience, now what? Analytics of course.  Understanding how to navigate and use the data provided by Facebook Insights is key to taking full advantage… > Read More

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Seven Must Have Facebook Applications to Help Increase Engagement on eCommerce Facebook Fan Pages

Posted by on January 26, 2012 in Facebook, Featured, Social Media

If you’re like many other online retailers you have probably dipped your toe into the Facebook ecosystem by setting up a Facebook fan page but haven’t done much since then. Although the majority of Facebook users spend most of their time pursuing friends… > Read More

Facebooks sponsored ads now featured

Facebook user friend or foe?

Posted by on January 16, 2012 in Facebook, Google+, Social Media, Twitter

Facebook’s New Sponsored Stories in Main News Feed In the delicate balance between maintaining a positive user experience, and garnering income from advertisers, Facebook has recently implemented the gradual insertion of Featured Stories content in the main news feed. The new Featured… > Read More

Big retailers proposed blackout in response to SOPA

Could you live without Google or Facebook?

Posted by on January 6, 2012 in Facebook, Social Media, The Kitchen Sink, Twitter

Updates since this article published: 1/14: SOPA vote shelved by House 1/16: Wikipedia to go black on Jan 18 1/17: Google to protest SOPA on its homepage 1/18: Google and Wipedia blackout, while co-sponsers head for the hills, and the MPAA fights back. Google, Amazon, Facebook… > Read More

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Defying Conventional Wisdom: Facebook’s Timeline is a Feature for the Ages

Posted by on December 15, 2011 in Facebook, Featured, Google+, Social Media

Although CPC Strategy is based in San Diego and consists of many Bay Area transplants, there are actually a few among us that have exclusive memberships to one of the hottest clubs around: Tebow-mania.  It's no wonder then that one of the… > Read More

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