Recent Posts in Google Adwords - CPC Strategy
What’s In An AdWords Ad? It’s More Than 25-35-35
Lisa Raehsler is a PPC Strategy Consultant with more than 15 years of marketing experience. A Google Adword Partner and columnist for ClickZ, Lisa is an expert in search engine marketing and analysis. Below Lisa talks about high level strategies that search… > Read More
Bidding and Budget Options on Google AdWords
You’ve done your homework. You’ve got a quality website and a service offering or action you want searchers to complete. You’ve toiled over a fool proof method to organize the campaign hierarchy, and selected the locations and languages your Ads will be served in…. > Read More
New Targeting Options Available to AdWords Mobile Advertisers
Google AdWords has allowed businesses to reach potential consumers through mobile advertising for quite some time. They recently expanded this service offering with mobile targeted ad campaigns for businesses to specifically reach users of mobile phones, tablets, and wireless laptop computers, introducing two… > Read More
Impression Share Metrics Coming to Adwords Search and Display Networks
Google has listened to its customers and will revamp its Google AdWords by bringing new support to its advertisers by offering Impression Rate Metrics services to the AdGroup level. Impression Rate Metrics will be available to advertisers beginning January 30, 2012. Google’s… > Read More
Google AdWords Campaign Setup: Location, Networks, and Devices
Creating an AdWords account and setting up your 1st campaign can take no time at all. Within minutes you can run Ads on the biggest search engine in the world and send targeted leads to the landing pages you designate. Google’s system… > Read More
Google AdWords Account Set Up
Are You Ready for AdWords? Do you think you are ready to begin marketing on Google AdWords? Are you prepared to sign up with the largest online advertising service in the world? Below you will find basic step by step instructions for setting… > Read More
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