Recent Posts in Comparison Shopping - CPC Strategy
Selling on Amazon: Amazon Marketplace vs. Amazon Product Ads
What’s the difference between Amazon Product Ads and the Amazon Marketplace? I’ve discussed before the differences between marketplaces and comparison shopping engines. In Amazon there are two ways that merchants can advertise their products: 1. The Amazon Marketplace (a cost per acquisition marketing program). 2…. > Read More
CPC Strategy Releases Q4 2011 Top 10 Comparison Shopping Engine Rankings [Study]
Today CPC Strategy released its 12th study on the best comparison shopping engines (CSEs) online. The CSE rankings, done each quarter, looks at more than 5 million clicks from more than 100 online retailers to help industry analysts, online retailers, and online marketers… > Read More
SKU up on Google Shopping
How Google determines which products are on Comparison Pages Like other Comparison Shopping Engines, top Google Product Search results are dominated by comparison pages, followed by individual listings. Unfortunately for some sellers, this means that their product might be relevant to the… > Read More
The search for higher listings on Google Product Search
How do I show up higher on Google product searches? I love Costco. There I said it! They have free samples, a huge store (we’re American right?), and multi-pack everything. However, even though I have proclaimed my filial loyalty–I can’t control what… > Read More
Your Online Marketing Strategy is On Drugs.
And you need an Intervention. Read More
CPC Management Strategies
CPC Management Strategies on Comparison Shopping Engines Today we look at some questions our viewers have had about CPC bids on CSEs. The first one comes from Alex Pethick, an Internet Marketing Specialist at SearchEOBlog.com "With Shopping.com, how do you go about… > Read More










