CPC Strategy Releases Comparison Shopping Engine Campaign Management Success Case Study at the Internet Retailer Conference & Exhibition

Posted by Nii A. Ahene on June 9, 2010 in Uncategorized

As many of you are aware, to effectively manage a comparison shopping campaign is an on-going process that evolves as business climates, goals, and targets change over time.

Our account management team is always looking forward to opportunities to maximize our clients’ performance on the comparison shopping engines.

While the magnitude of our efforts may vary based on a client’s industry, inventory, pricing, and budget, Living Direct (an Internet Retailer Top 500 merchant) is just one of the many clients that have seen dramatic improvements in their comparison shopping campaigns as a result of working with us.

We sent a couple members of our team to IRCE (Internet Retailer Conference & Exhibition) in Chicago this week, so if you’re around make sure you ping them to chat about how we can help you sell more effectively online!

We can be Twittered @CPCStrategy or reached via e-mail: contact@cpcstrategy.com.

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About the AuthorNii is COO of CPC Strategy and is responsible for day-to-day business operations and long-term financial, tactical and strategic planning for the company. He has been with CPC Strategy since January of 2007. Prior to working with CPC Strategy, Nii was a product manager at eBay working on algorithm merchandising and reviews and guides. Nii holds a Bachelor of Arts degree in interdisciplinary field studies with a focus on international trade and economics from the University of California, Berkeley. See all posts by this author here.