Shopping.com Updates Required Fields for Merchants

Posted by Tien Nguyen on April 28, 2010 in Uncategorized

Starting July 1st, Shopping.com will expand their list of required fields to 9, up from the three that they have now:

Generally merchants across all shopping engines should have these 9 populated already, so it shouldn’t affect too merchants who currently are on Shopping.com–but certainly it is worth one’s effort to verify that everything is put into place.

Merchants who sell apparel should also be cognizant of additional custom attributes that they can be including within their feed as well.

About the AuthorTien Nguyen is a co-founder of CPC Strategy and deals with data feeds in his waking hours and often in his sleep. He spends his free time with Rubik's cubes while rooting for the underachieving Raiders and UCLA sports teams where he graduated with a mathematics/economics degree. See all posts by this author here.